AI Applications in Digital Marketing
Time: 9am – 1pm (GMT+8) , Virtual
21 February 2025
12 June 2025
Overview
This 1-day masterclass on AI Applications in Digital Marketing explores the world of AI and learn how to leverage the latest technologies in digital marketing! Understand the current AI landscape and learn how to use AI-powered tools to optimise your workflow and unlock new growth opportunities.
Key learning outcomes:
- Understand the impact of AI in Digital Marketing
- Walkthrough of the most valuable AI-Tools
- Learn how to use AI to develop Marketing Automation flows
- Walkthrough AI Applications in Campaign Planning
- Walkthrough AI Applications in Customer Research
- Walkthrough AI Applications in Marketing Analytics
- Walkthrough AI Applications in Image Generation
- Walkthrough AI Applications in Video Creation
- Walkthrough AI Applications in Web Design & Coding
Who should attend
Marketing executives including the following functions:
- Chief Marketing Officers (CMOs)
- Digital Marketing Directors
- Digital Marketing Managers
- Digital Marketing Executives
- Content Marketing Managers
- Content Marketing Executives
- Copywriters
- SEO Directors
- SEO Managers
- SEO Executives
- Brand Managers
- Product Marketing Managers
About the trainer
About the trainer
Sotirios Seridis
Digital Marketing Trainer & Instructor
Sotirios is a digital marketing instructor and performance marketing marketer with a solid track record across all digital specialties: PPC, SEO, Media Planning and Marketing Analytics.
He worked for 3 of the world’s leading media agencies under WPP, Omnicom and HAVAS in London, Dubai, and Singapore. He has also contracted with Facebook and consulted numerous companies as a freelancer before starting his own digital marketing company in Singapore.
Along the way he managed countless digital campaigns and built 2 digital performance departments from the ground-up, working with a diverse portfolio of local and multi-national companies – including some of the world’s biggest advertisers such as Unilever, Volkswagen, Sony Mobile, Pizza Hut and Etihad Airways.
Agenda
Key sessions:
- Current AI Applications in Digital Marketing
- Walkthrough of the most valuable AI Digital Marketing Tools
- AI Automation walkthrough
- AI Applications in campaign planning, customer research and marketing analytics
- AI Applications in image generation, coding, web design and video creation
Exercises:
- Leverage AI to develop a marketing automation flow of choice
- Leverage AI to develop a data-driven campaign plan, backed by research and insights
- Leverage AI to develop a set of video and image assets for your business
Please contact
Masterclass Registration Team
Tel: +65 6692 9031
lhds@lighthousemedia.com.sg
Request For Brochure
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Register today
LIMITED TIME OFFER
Day(s)
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Hour(s)
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Minute(s)
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Second(s)
Virtual
21 February 2025, 9am – 1pm (GMT+8), Virtual
Early Bird till 24th January 2025
USD 329 199
Virtual
12 June 2025, 9am – 1pm (GMT+8), Virtual
Early Bird till 24th January 2025
USD 329 199
*9% GST applies for Singapore-based companies and individuals.
**Group discounts applicable.
***This course is HRDC claimable (under SBL scheme), up to allowable cost per matrix, for Malaysian-based companies.
****The mode of delivery for this virtual class is Zoom. Joining details will be shared nearer to the masterclass.
- All bookings are final.
- Should you be unable to attend, a substitute delegate is welcome at no extra charge.
- MI Masterclass Series cannot provide any refunds for cancellations.
- MI Masterclass Series reserves the rights to alter the programme without notice, including the substitution, amendment or cancellation of trainers and/or topics.
- MI Masterclass Series is not responsible for any loss or damage as a result of a substitution, alteration, postponement or cancellation of the event.