Enhancing Productivity, Innovation & Organisational transformation with AI

13-14 October 2026, Tue-Wed, 9am – 5pm (GMT+8)

Singapore, In-person

REGISTER NOW

OVERVIEW

As Southeast Asia accelerates towards an AI-driven future, organisations are facing increasing pressure to move beyond experimentation and build practical, scalable, and responsible AI capabilities.

With Singapore leading the region in AI innovation, infrastructure and adoption, businesses and public sector organisations must now develop the skills, governance frameworks, and operational playbooks needed to harness AI effectively while managing legal, ethical and regulatory risks.

This highly interactive one-day masterclass, Enhancing Productivity, Innovation & Organisational transformation with AI, is designed to help leaders, marketers, HR professionals, communications teams, and transformation practitioners understand the rapidly evolving AI landscape across Southeast Asia and develop a practical roadmap for implementation within their organisations.

Participants will gain insights into emerging AI trends, regional adoption patterns, governance considerations, data privacy requirements, intellectual property implications, and the growing role of AI across marketing, communications, customer engagement, workforce transformation, and business operations.

KEY LEARNING OUTCOMES

  • Understand the current AI landscape across Singapore and Southeast Asia, including key market developments, opportunities, and challenges.
  • Build foundational AI literacy and identify where AI can create measurable business value within their organisation.
  • Navigate AI governance, regulatory frameworks, data privacy requirements, copyright considerations, and ethical AI deployment.
  • Develop practical AI operating models and internal Centres of Excellence to support sustainable AI adoption.
  • Explore how AI is reshaping marketing, communications, HR, customer experience, and business operations.
  • Evaluate and apply leading AI tools through a structured and practical implementation framework.
  • Build internal AI capability-building and learning pathways for teams and departments.
  • Create an actionable AI transformation roadmap aligned to organisational objectives.

WHO SHOULD ATTEND

  • Marketing and Communications Leaders
  • HR and Learning & Development Professionals
  • Digital Transformation and Innovation Teams
  • Public Sector and Government Officers
  • Customer Experience and Service Leaders
  • Business Unit Heads and Functional Leaders
  • AI Champions and Future Skills Teams
About the Trainer
About the Trainer

Kestrel Lee

Head of Strategy

MARKETING-INTERACTIVE

With over  20 years of advertising experience in branding, integrated campaigns, social  media, e-commerce,  gaming,  search video and mobile advertising, Kestrel Lee has led digital, social media and integrated campaigns for  many global brands in Singapore, Southeast  Asia  and China.

Kestrel has won nearly  100  digital  marketing  and integrated  advertising  awards. He is also an influential industry speaker and trainer to Unilever, LVMH and L’Oreal Paris and many other brands in Asia as he shares learnings from his  award-winning  work in digital transformation, AI, social media, ecommerce and retail innovation.

In his spare time, he is an avid gamer and a geek for new technology.

Agenda

Key sessions covered:

Building a Winning LinkedIn Content Strategy

Understand how to develop a LinkedIn organic content strategy aligned with your brand, audience and wider B2B or B2C marketing objectives.

Understanding the LinkedIn Algorithm & Content Discovery

Learn what drives organic reach, visibility and engagement on LinkedIn, and how to optimise content for stronger discoverability.

Creating Content That Builds Authority

Develop stronger thought leadership, brand storytelling and expert-led content that builds credibility and keeps your organisation visible to the right audiences.

Writing LinkedIn Content That Gets Read

Learn practical approaches to stronger hooks, copywriting, post structures and calls-to-action designed to stop the scroll and encourage engagement.

Growing Employee Advocacy & Executive Presence

Explore how to activate leaders, subject-matter experts and employees to extend brand reach, build trust and strengthen your organisation’s presence on LinkedIn.

Measuring & Optimising Organic LinkedIn Performance

Identify the content metrics and performance signals that matter, and use insights to continually improve your LinkedIn content strategy.

Hands-on LinkedIn Content Workshop

Apply the techniques to develop and refine LinkedIn content for your own brand, with practical guidance and feedback from the trainer.

Want the full session breakdown, learning outcomes and hands-on exercises? Request the full brochure here.

REQUEST FOR BROCHURE

LOOKING FOR SOMETHING MORE BESPOKE?

This masterclass can also be delivered as a customised in-house training programme tailored to your organisation’s products, target audiences, campaigns, and regional business goals across APAC and Greater China.

Through hands-on learning, practical implementation exercises, and organisation-specific use cases, teams will learn how to leverage AI across marketing, communications, HR, customer service, and operational functions while addressing governance, privacy, and ethical considerations.

This is particularly valuable for organisations looking to:

  • Accelerate AI adoption across marketing, HR, communications, customer service, and operations
  • Improve workforce productivity through AI-powered automation
  • Develop organisation-specific AI policies, workflows, and implementation roadmaps
  • Upskill teams on emerging AI tools, agentic AI, and business applications
  • Create structured AI learning and capability-building pathways
  • Reduce reliance on external agencies and consultants through internal capability development

Workshops can also incorporate live brand case discussions, campaign audits, competitor analysis, and hands-on strategy development using actual company campaigns and business priorities.

Get in touch with the team today and we will get you sorted.

Register today

13-14 October 2026, Tue-Wed

Singapore, In-person, 9am – 5pm (GMT+8)

SGD 1399

BUY NOW

Group promo : Register for 3 for only SGD3,600

* 9% GST applies for Singapore-based companies and individuals.
**Group discounts applicable.

  1. All bookings are final.
  2. Should you be unable to attend, a substitute delegate is welcome at no extra charge.
  3. MI Masterclass Series cannot provide any refunds for cancellations.
  4. MI Masterclass Series reserves the rights to alter the programme without notice, including the substitution, amendment or cancellation of trainers and/or topics.
  5. MI Masterclass Series is not responsible for any loss or damage as a result of a substitution, alteration, postponement or cancellation of the event.