MARKETING-INTERACTIVE’s
Masterclass Series

Your trusted learning partner of marketing practitioners throughout Asia and beyond.

Upskill, connect and scale

Our Masterclass Series, the training division of MARKETING-INTERACTIVE, organises a regional series of public and in-house training courses across Asia.

With attendees’ learning needs at the core of the course, we emphasise on personalised and intimate workshop setting with practical case studies and hands-on exercises from our expert trainers. Attendees will take away regional best practices, fresh ideas and customised solutions for implementation back in their organisations.

Empower your marketing team today with the skillsets you need to succeed

Through actionable insights and expert knowledge from our trainers, walk away with the necessary toolkit to stay competitive.

Content marketing

Content marketing today focuses on personalised, interactive experiences driven by digital insights. Integration of technology enhances engagement and conversion rates across digital platforms.

Crisis communications

It is key to prioritise transparent, real-time messaging, leveraging technology for rapid response and proactive engagement to manage reputation effectively in an ever-evolving digital landscape.

Customer & user experience

Customer and user experience are vital because they influence satisfaction, retention, and brand perception, ultimately determining business success by fostering loyalty and driving growth.

Gen AI

Marketers leverage Gen AI, a generation of consumers born into AI-driven environments, by providing hyper-personalised, adaptive experiences across digital channels to maximise engagement and conversions.

Digital commerce marketing

Digital commerce thrives with personalisation, immersive experiences, and seamless omnichannel integration, revolutionising customer engagement, retention, and conversion strategies for businesses worldwide.

Social media marketing

With emphasis on authenticity, video content, and community building along with digital tools drive hyper-personalisation, it is important to keep in mind how ethical practices and privacy concerns shape strategies.

Brand management

Brand management prioritises authenticity, sustainability, and social responsibility. While digital tools aid in real-time reputation monitoring, while immersive experiences foster stronger emotional connections with consumers.

Marketing analytics

Marketing analytics utilises AI and machine learning for deep insights into consumer behaviour, enabling data-driven decision-making and personalised campaigns across diverse digital channels.

Who Should Attend

Our Masterclass Series caters to marketers of all levels, ensuring comprehensive learning experiences from beginners to C-level executives. Whether you’re new to marketing or a seasoned professional, there’s a masterclass tailored for you!

Hybrid Learning Experience

Virtual

In-person

We provide a hybrid learning experience where it combines online and in-person elements, offering flexibility, interaction, and accessibility, enhancing educational experiences for diverse learners.

Register to be a Trainer with us!

If you have a deep understanding of your field, a wealth of experience, and a genuine enthusiasm for sharing knowledge, we invite you to become a trainer with us. Your expertise will be invaluable in shaping the next generation of professionals. Simply reach out to our team, and we’ll be in touch soon to discuss the exciting opportunities ahead.

MARKETING-INTERACTIVE’s Masterclass Series

Advanced Data Analytics for Marketers
Advanced Google Analytics 4
AI-Assisted SEO Strategy
AI Applications in Digital Marketing
AI-Powered SEO Strategy
Brand Reputation
Brand Storytelling
Building & Managing Brand Reputation in Today’s Digital Age
Testimonials From Some Past Attendees

Benefits of Joining Our Masterclass Series

Expert panel of experienced regional trainers

Our trainers are domain experts of the subject matter both from a practitioner and research point of view. Our diverse panel of trainers have over 10 years of industry experience and consultancy spanning across all industries and geographical locations.

Best practices through latest case studies

Our Masterclass Series is carefully curated and designed with strong research backing to create a vast array of topics addressing the latest trends and needs to fill the current skill gaps and at the same time be future ready.

Interactive and engaging learning experience

Our Masterclass Series are packed with activities, discussions, group tasks and individual projects
to ensure full participation, effective transfer of knowledge and maximum application.

Professional certificate endorsed by MARKETING-INTERACTIVE

Upon completion of our Masterclass, attendees will achieve a professional certificate endorsed by MI, validating their commitment to mastering the subject matter under the guidance of our esteemed experts.

Looking for customised training solutions to upskill your marketing team?

Not seeing a topic you are looking for?

Fret not, we are here for you (we will even do your homework for you!). We have curated an esteemed panel of expert trainers with tremendous tactical and strategic experiences, as well as domain knowledge. We’re more than happy to collaborate with these experts to create a programme designed for YOU, addressing the latest trends and needs to fill the current skill and knowledge gaps your team is facing. It is time to be future ready, and we want you to take the centre stage.

Want to find out more? Reach out to us today. We will set the training in motion for you to achieve your marketing goals.

Some Past Attendees Who Joined Us

News and Insights